Send smarter. Not just more.

I help established ecommerce brands turn disconnected campaigns, flows, and customer data into a smarter lifecycle email system.

Because email shouldn’t feel like a pile of campaigns & automations. It should feel like a connected customer journey.

👉 Work with me

  • "We were able to re-engage a VERY enthusiastic segment of our old audience while growing the audience in the right ways, with the right content, and the right send strategies."

    Suzanne S., Consulting Brand Director

  • “The results since we started working with Julee speak for themselves. Our conversion rate, open rate, click rate, and overall success in email marketing have all shown significant improvement. If you are considering whether to work with Julee, I cannot recommend her highly enough. She is a delight to collaborate with, possesses a wealth of knowledge, and continually enhances our email marketing capabilities.”

    Anne S., VP of Philly Foodworks

  • “What sets Julee apart is her rare talent to seamlessly transition between granular implementation details and high-level strategic planning—identifying opportunities that others simply miss.”

    Martha P., Performance Marketing Specialist

You do not need more email guesswork.

Most ecommerce brands already have the pieces in place.

âś… Campaigns are going out.

âś… Flows are running.

âś… Customer data exists.

But when no one has the time or expertise to connect the dots, it is hard to know what’s working, what’s leaking, and what deserves attention first.

That’s where email starts to feel messy.

Not because your team is doing it wrong — but because no one has a clear lifecycle strategy guiding the system.

Let’s change that.

👉 stop guessing what to fix

Work with me

 

Start with clarity

For brands that know email could be doing more, but are not sure what to fix first.

I review your current lifecycle setup — flows, segmentation, timing, customer journey gaps, and reporting — then give you a clear plan for what needs attention and why.

Optimize the system

For brands ready to improve the core flows and logic behind their email program.

I help strengthen the lifecycle moments that matter most: welcome, abandonment, post-purchase, winback, repeat purchase, segmentation, exclusions, and testing.

Keep improving

For brands that want a strategic email partner without adding another full-time hire.

I work alongside your team to prioritize opportunities, review performance, guide testing, improve flows, and keep lifecycle strategy moving forward.

 
👉 See how we can work together

Let’s turn the email pieces into a system.

Your campaigns, flows, segments, and customer data should not be working in separate corners.

They should be part of a smarter lifecycle email system — one that helps your team send with more clarity, more confidence, and a whole lot less second-guessing.

👉 Tell me about your email program

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